Where your competition is in Minnesota
The largest concentrations of drywall companies in our Minnesota data are in Minneapolis, St Cloud, South St Paul, St Paul, Burnsville, Rochester, Moorhead and Blaine. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Minneapolis.
The map pack in Minnesota
In Minnesota, 71.2% of drywall companies have fewer than ten reviews. That is the good news if you have twenty: most of your local competitors are not trying. The bad news is that the three shops in the map pack for St Cloud searches are not in that group. They are near 32 reviews and they ask every customer.
The website gap in Minnesota
A website is the clearest marker of a drywall company that is going to compete for the map pack, and 40.2% of drywall companies in Minnesota do not have one linked. Across the country the median review count with a site is 6, without one 1. If your shop is in the 40.2%, start there.
How Minnesota compares
Of the 49 states in our data, Minnesota ranks 5th for the number of drywall companies, 17th for median review count, and 46th for the share with no website, so a website alone will not set you apart here. The review bar is higher than in most of the country, so plan on a steady review habit rather than a one-time push.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Minnesota | 184 | 3 | 40.2% |
| Illinois | 138 | 3 | 56.5% |
| Indiana | 129 | 3 | 64.3% |
| Iowa | 110 | 2 | 64.5% |
| Kansas | 64 | 3 | 59.4% |
| Michigan | 202 | 3 | 58.9% |
| Missouri | 122 | 2 | 52.5% |
| Nebraska | 59 | 2 | 55.9% |
| North Dakota | 49 | 2 | 63.3% |
What to do first in Minnesota
- Put up a real website if you are in the 40.2% without one. Service pages, city pages for Minneapolis, St Cloud, South St Paul, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 3-review shop past the Minnesota 75th percentile (12) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Minnesota customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 3 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.